Official registries and open data list 14 active companies in retail trade in New Brunswick, which puts New Brunswick in 7th place in Canada for this sector (<1 % of the national total). 1 of them (7 %) have at least one known director, and 0 (0 %) published an official change in the last 18 months: incorporation, amendment, change of director or address.
Want a closer look at these companies? ciblr sends you 5 profiles of companies in retail trade in New Brunswick free of charge, contact details included.
Get 5 profiles from this segmentCanadian retailers sold $837 billion of goods in 2025 and employ close to two million payroll workers, making the sector the country's largest private employer. It is two-tiered: a few dozen large groups (Loblaw, Walmart, Costco, Canadian Tire, Metro, Sobeys, Dollarama) dominate revenue, while 135,000 independent employers, nearly all with fewer than 100 employees, make up the fabric of main streets and shopping centres.
Retail trade (NAICS 44-45) ranges from car dealers to grocers, pharmacies, hardware stores, clothing stores, gasoline stations, general merchandise stores and non-store retailers. According to Statistics Canada, sales reached $837.2 billion in 2025, up 4.0% over 2024; motor vehicle dealers (+4.7%), health and personal care (+6.7%) and clothing (+9.6%) led the growth, while gasoline stations fell 2.7%.
ISED counts 241,167 establishments in 2025, of which 134,970 have employees. Among these employers, 36.1% have one to four employees, 61.6% have 5 to 99 and only 118 exceed 500 employees. Ontario (50,223 employers), Quebec (28,890), British Columbia (19,485) and Alberta (17,055) hold most of the base. The sector employs close to 1.98 million payroll workers according to the Survey of Employment, Payrolls and Hours, with about 50,200 vacant positions and a job vacancy rate of 2.5% in June 2026 (data cited by Retail Insider).
Concentration is high in grocery (Loblaw, Sobeys, Metro, Walmart, Costco), pharmacy (Shoppers Drug Mart, Jean Coutu, Rexall, London Drugs), hardware (Canadian Tire, Home Depot, RONA, Home Hardware) and discount (Dollarama). Online sales represent 7.7% of total sales in June 2026 ($5.7 billion, +9.9% on the month), a share that is climbing again after the post-pandemic trough.
The year 2025 was marked by the disappearance of Hudson's Bay: placed under the CCAA on March 7, 2025, it closed its 80 stores and its Saks banners on June 1, 2025, eliminating 8,347 jobs; Canadian Tire bought the brand for $30 million and entrepreneur Ruby Liu took over 28 suburban leases (Retail Insider). Mall owners have since had to reposition millions of square feet, especially in secondary centres.
The tariff context weighed on prices: the Bank of Canada estimates that Canadian counter-tariffs pushed prices of targeted products up 6% within three months, before a quick reversal after their removal on September 1, 2025. The Retail Council of Canada notes that value remains the dominant mindset, with spending tilted toward essentials, holiday discounting less effective than expected and retailers favouring disciplined expansion, staffing and store upgrades. Analysts describe a K-shaped economy: luxury is expanding in Vancouver (Oakridge Park) and Toronto (Yorkdale, Bloor-Yorkville) while middle-income households migrate to discount banners.
Sales are nonetheless holding up: $74.3 billion in June 2026 (+0.6% on the month, +5.2% year over year, +1.5% in volume), with seven of nine subsectors up and a second quarter up 2.2%. The advance estimate for July, however, points to a 0.8% decline. On the employment front, wholesale and retail trade lost 55,000 positions year over year in August 2026 according to the Labour Force Survey, and stores are opening with smaller teams, more part-time staff and more automation (self-checkout, AI-driven inventory management).
The framework is primarily provincial: consumer protection (Office de la protection du consommateur in Quebec, Consumer Protection Ontario), opening hours, labour standards and minimum wage, sales taxes, alcohol sales (SAQ, LCBO, private networks in Alberta and in Quebec for grocery beer and wine) and cannabis (SQDC, OCS, AGLC). In Quebec, the Charter of the French Language and Bill 96 impose French signage and service obligations, tightened in 2025.
Federally, the Competition Bureau monitors pricing practices and grocery concentration, the Grocery Code of Conduct came into force in 2025, Health Canada and the CFIA govern labelling and product safety, and the CBSA administers import duties.
Associations structure the sector: Retail Council of Canada (RCC), Conseil québécois du commerce de détail (CQCD), Canadian Federation of Independent Grocers, Canadian Franchise Association and Conseil québécois de la franchise, Canadian Federation of Independent Business for neighbourhood merchants. The large landlords (Cadillac Fairview, Oxford, Ivanhoé Cambridge, RioCan, First Capital, SmartCentres) are unavoidable counterparts for any expansion.
Who buys what: retailers buy point-of-sale and unified commerce systems, payment services, digital marketing and loyalty programs, last-mile logistics, store fit-out and signage, security and loss prevention, insurance, inventory financing and recruiting services. Independents with 5 to 99 employees (61.6% of employers) mostly buy accounting, checkout solutions and local marketing; chains buy national projects run from Toronto, Montreal, Calgary or Mississauga.
Cycles and signals to watch: seasonality is structural (back to school, holidays, Black Friday, January sales), and fit-out budgets are decided in spring for fall openings; the Monthly Retail Trade Survey and Statistics Canada's advance estimate set the tempo; closure notices and CCAA proceedings free up premises and teams; commercial occupancy permits and new leases signal openings; job postings for store managers and district managers reveal expansion plans.
How ciblr helps: filter retailers by NAICS subsector and province, spot recent registrations (new stores, franchisees, online shops), track hiring as an indicator of store openings, identify chain head offices and their subsidiaries, and cross-reference public contracts (uniforms, supplies, institutional food) that some retailers win.
Of these 14 companies, 1 are federally incorporated, 10 are known through the provincial registry, 3 only through open data (licences, public contracts, grants, registered employers).
1 received a federal grant or contribution (1 agreements).
Headcount is known for 10 companies (71 %): 53 declared jobs in total, and the median company has 1-4 employees.
0 companies (0 %) publish a general phone or email.
14 companies in retail trade are active in New Brunswick according to official registries and open data, that is <1 % of the 81,256 companies in the sector across Canada.
1 of these companies (7 %) have at least one director on the federal registry (the only registry that publishes directors), which lets you approach them through the right person.
ciblr sends 5 company profiles from this target free of charge, directors and contact details included. The subscription at 99 CAD per month gives access to the whole target, with Excel export and change tracking.
Every company counted here is active in an official registry (Corporations Canada, Registraire des entreprises du Québec, OrgBook BC) or named by an official open source (licence, public contract, grant, registered employer). The sector is a NAICS code, size comes from the declared headcount when a source provides it and otherwise from an estimate based on the registry (board size, age, status, statute), and "recent signal" means a published move (incorporation, amendment, change of director, address, contract, grant, hiring) in the last 18 months. Figures are recomputed every week from the ciblr database. No data is purchased or invented.
ciblr sends you 5 profiles of companies in retail trade in New Brunswick free of charge, directors and contact details included. For the whole target, the subscription is 99 CAD per month, no commitment.